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The $150B dollar business hiding in plain sight

My First Million | 23 jul 2026 | 00:53:23

Unsexy Business Ideas Database: https://clickhubspot.com/kpfm

Episode 844: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about how one of the richest families in America makes its money. 



Show Notes:

(0:00) The Cargill family

(13:15) projects vs empires

(15:00) family meetings create family dynasties

(22:55) Jevon's paradox

(29:00) the story of Luddites

(39:19) Where's the opportunity

(49:00) the phrases we tell ourselves

(52:00) The ice king



Links:

• The Medici effect - https://www.amazon.com/dp/1591391865 



Check Out Sam's Stuff:

• Hampton (joinhampton.com): My community for founders. Average member does $25m/year. Many of the guests are members. Get after it...apply: http://joinhampton.com/mfm



Check Out Shaan's Stuff:

• Shaan's weekly email - https://www.shaanpuri.com 

• Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents.

• Mercury - Shaan uses Mercury across all of his companies. you can too: http://mercury.com/ 

Mercury is a fintech company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., Members FDIC

• I run all my newsletters on Beehiiv and you should too + we're giving away $10k to our favorite newsletter, check it out:

beehiiv.com/mfm-challenge

My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano /
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